Yardley London


Yardley of London is a British personal care brand and is one of the oldest firms in the world to specialize in cosmetics, fragrances and related toiletry products. Established in 1770, Yardley was a major producer of soap and perfumery by the beginning of the 20th century. By 1910, it moved to London's Bond Street, and in 1921 Yardley received its first Royal Warrant. Today, Yardley holds two Royal Warrants. Since 2009, it is owned by Indian conglomerate Wipro.

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